Our Favorite Research

Listed below are a few of our most valued reference works for the Totally Unprepared project.  Take a look at the abstracts to see what they are about, or jump straight to the link read the articles in full.

The Study of Household Preparedness: Preparing California for Earthquakes

A Report by The Alfred E. Alquist Seismic Safety Commission to the California State Legislature July 2009 CSSC 09-03

Executive Summary: The California Earthquake Preparedness Survey (CEPS) was conducted by the UCLA School of Public Health and Survey Research Center for the State of California. The objective was to provide baseline data describing how prepared California households are for earthquakes and where they get their information about preparedness and mitigation. In developing the questionnaire for the survey, UCLA created a number of other products. These products are listed on page 21 at the end of this report. They are referenced when appropriate in the text. Telephone interviews were conducted with a representative sample of 2,081 households in California between June 26 and December 18, 2008. The sample was stratified into: the ten northern California counties at greatest risk of earthquakes, the six southern California counties at greatest risk, and the remaining 42 lower-risk counties.

The Study of Household Preparedness: Preparing California for Earthquakes (PDF)

Public Hazards Communication and Education: The State of the Art

Mileti. D, Nathe. S, Gori. P, Greene. M. Boulder, CO: Natural Hazards Research and Applications Information Center, University of Colorado; 2004.

Why educate about earthquake hazards? There are varied possible goals of public hazard education and/or communication. Most efforts have sought to accomplish one of them: simply comply with a mandate to distribute public education material, actually inform and educate people, alter people’s opinion, and/or change people’s behavior, e.g., get them to do something they wouldn’t have otherwise done.  Sadly, many public hazard education efforts have been conducted without considering the impact that the communication or education effort was to have on the public. Others have been designed with clear objectives in mind (cf. Mileti and Fitzpatrick 1991). Effective public education and communication campaigns seek clear objectives, and incorporate techniques to achieve those objectives. The purpose of this paper is to summarize what is known about the characteristics and techniques of effective public hazard education.

Public Hazards Communication and Education: The State of the Art. (PDF)

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